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    Maui - Sounds 

    Showing 1 - 34 of 34 items
    Showing 1 - 34 of 34 items

    In 1980, three young surfers from Southern California reflected on what they wanted to do with their lives. They decided to start a cookie company called Maui's Chocolate Chip Cookies. Their small business did not last long. When they burned their first batch of cookies, they migrated their project to fashionable product design for surfing and active sports. Maui and Sons became an instant hit! What about the cookie? He became an inspiration for the Maui and Sons logo. Inside, you will see elements representing the earth, the sea, the sky and the fire. It is a celebration of the power of nature and a tribute to the incredible creativity in all The products of Maui and Sons.

    Inspired by Rick Rietveld's genius, Maui and Sons was born, this company was launched with bold ideas, a few thousand dollars and a pair of surf madras shorts. With aggressive marketing on surf shops in California and in local high schools, they broke all the rules of time. Recognizing the need to put the company in the hands of someone who knows how to develop it, Maui and Sons was purchased in 1989 by Richard Harrington, a successful businessman who had held the company's international licenses since 1983. A true visionary of the company, Richard saw the overall potential of Maui and brand Sons. He transformed Maui and Sons from a clothing manufacturer to a brand licensing company while expanding its business internationally. By carefully adding a quality list of global licensees, which include North America, Central America, South America, Europe, Africa, Middle East, Asia and Australia, Maui and Sons has grown to become one of the best known brands of active sportswear and equipment worldwide.

    Today, the company's products are sold in more than 100 countries around the world. For more than 30 years, Maui and Sons has created products that represent an image and lifestyle that appeals to those who aspire to an active fun-loving lifestyle and surf culture.