Sugar & Babe 

Sugar - Babe - Another Lifestyle

Sugar babe is a new concept of license freshly arrived from Japan where the license is currently a hit.

This new design style was developed by Crown Creative Co.

The idea for Sugar and Babe is based on two mysterious and sexy cats:

- Sugar is the white cat, glamorous and sexy

- Babe is a more mysterious, black and independent cat.

In everyday life, Sugar and Babe are two Sisters born in London who are involved in a career as rock and roll musicians.

Both cats represents in Japan the rise of Japanese glamour and rock culture, currently this culture has already invaded many other countries.

The slogan:

Bring some Sugar and Babe in your life! 

(Bring a little Sugar and Babe into your life)